24 Questions with Brendan Coates

Brendan Coates R.H.N, C,G,P is a clinical nutritionist, author, teacher, speaker and PhD candidate in nutrition. His extensive sports, fitness modeling and bodybuilding background give him an advantage over most fitness and wellness professionals as he seamlessly integrates his years of nutrition, athletic and health coaching background. Brendan works part-time at an inpatient substance addiction clinic in Hamilton and also has a thriving clinical practice in Burlington. His objective in his practice is to create tailor made protocols unique to each person’s needs and individual choices. His overwhelming desire to spread his message, has led him to teaching nutrition classes and educational workshops across the GTA and internationally via the internet. Brendan’s goals include expanding his clinic and eventually teaching and speaking globally!

1. What does thriving mean to you?

Thriving to means that I’m doing all the things that I’ve planed out to do/achieve. Doesn’t matter necessarily at what capacity, as long as I’m moving forward with my goals and living congruently aligned. Anyone can live a thriving life, they just need to be setting up goals and working to achieve them.

2. What’s the one domino that moves you toward thriving?

Proclaiming a goal/dream/objective out loud, on paper and to a friend,colleague, publicly sure helps myself (anyone) be accountable to their word. If is one thing that I take so much pride in, if I say I’m going to do it, I do it! Every time we go out to do something and we don’t do it… we devalue ourselves. I am not in this business to devalue myself. I wan to continue becoming more and move valuable to myself, to others and to society.

3. What was or is your favourite way to sabotage yourself?

I tend to take too large of a bite into things. By that I tend to take on a huge goal, so big that, in the past, it would lead to a guaranteed failure. Not a “failure”, but certainly most people wouldn’t want to be in some of the situations I have been in, digging my way out of debts, business challenges, relocation’s are never fun. To me, they just were never on my mind, I never ever considered I’d strike out, I always swung for the fences. In every aspect of my being.

4. What are the biggest lessons you’ve learned from the coronavirus experience?

Adaptability, creativity, willingness to reduce my own “wages – rates” in order to service my clients in lie of $$ .

It’s provided me with so much time for content creation and personal development.

5. What was an embarrassing / painful moment you can share?

I’ve had so many. Once I lost 20K on a concert that I produced and didn’t formulate the contract properly enough…So I was taken advantage of basically. Everyone got paid except me. Boy that was a crumby time.

6. What did you learn recently?

I’m in school still to get my Phd… So every day I am learning. One that comes to mind… the more I learn, the more I don’t know.

7. Divide your age by half , who were you then?

I was living the best life playing for a hockey team I had always dreamed of playing for. I began playing hockey at a late age, so my development was fast but still always playing catch up. My desire was greater than almost everyone I knew. My last year of minor hockey, I was picked out of 36 goalies to play for the Toronto Young Nationals hockey club. It was my first year playing “AAA”. We went on to play at the National Championships in BC “The Air Canada Cup” it was one of the greatest years in my hockey career.

8. Think back 5-10 years, what moved the needle in your success?

The burning desire to make a difference in this world and inspire others. In order for me to have a global vision, I had to master myself and become part of the 1% in my industry. I’m still working on it, but it’s happening.

9. What resources would you recommend?

Books and mentors.

10. What is your favourite quote or motto?

“The road to success is always under construction” – unkown “what the mind can see and believe, the mind can achieve”. – Napolean Hill

11. What are your top VALUES?

My integrity, self discipline, my health, and I value knowledge. I also value those who are on their own path to greatness. Those who are willing to share their experience to me as well.

12. What is your focus over the next 12 months?

Open a clinic, finish one of degrees that I’m studying, get close to finishing my book, speak in Vegas at a conference, and continue to help others.

13. You write a book for your grandkids / next generation, what principles do you want to pass on?

Live your passion, and capitalize on it! Always continue to educate yourself as well. Save at least 10% of every dollar you make, and learn about compound interest! If you do properly, by the time you’re 35 you could be a millionaire!

14. You start a podcast, who is your first guest? If you have a podcast who would you love to have on?

I did that already, and I chose my first mentor, the one who started to inspire me into this field. Dr. Nandor Bajusz PhD. You can watch it here. https://youtu.be/q0jYZLz3xEU

15. What are you thankful for?

Every night before I retire for the night, I get on my knees and pray. I proclaim the things that I’m grateful for. I’m thankful for being alive, to helping others, for opportunists to learn, books, healthy food, a roof over my head, safe car, my dogs, my family. Every day I change my gratitudes, but every day I am truly thankful.

16. If someone grew up in a dysfunctional home what advice would you give them going forward?

Don’t let your family’s past dictate your future. Don’t continue the cycle, and don’t necessarily be mad or resent them. Perhaps that’s all the family knew. Now that we have the resources at our finger tips… we can change. It may be tough! I get it, but certainly possible.

17. What is your favourite memory of the last 12 months?

Dinner with Dr. John Demartini, Opening my office, speaking at my first professional speaking engagement, receiving my first residual cheque through a network marketing company that I’m involved with. Getting my first Harley and enjoying the summer cruises.

18. Do you have a favourite joke or a funny moment?

Not that I can think of, I’m a pretty serious guy… that being said my life is very fun and easy going.

19. What do you need to have LESS of in your life?

Screen time and social media. It’s basically my entire business, but I don’t like it that much… and yet it will be the largest tool for my continued growth.

20. What rule should we be breaking?

Rules are in place for the protection of so many people. I think if we were to break some rules… it would be to allow teenagers to vote, and there should be a licence or rule to be eligible to have a child. Too many unprepared parents out there.

21 . What’s the one thing you want to do before you die?

Visit some Egypt, Tibet, go to a retreat of some sort in India… there are a bunch of things.

22. How would one shift from surviving to thriving?

As my dad used to say.. either be average or be above average! Thriving is doing what you love to do, thriving is making a difference in humanity, thriving is setting goals and working towards them. Thriving is believing wild and huge dreams and putting in the work to realize them. Thriving is being an exceptional parent. Thriving is living.

23. Who is the PERSON you would love to acknowledge by nominating them to be showcased @ THRIVEMASTERS?

If you attend my live seminar Living Legends in Leadership (NEW DATE), you will see 8 of the people in my life who have inspired me. They are exceptional leaders. https://livinglegends2020.eventbrite.com

24. How can people connect with you?

Instagram @bodiesbybrendan

Email info@bodiesbybrendan.com